In a man’s world: exploring women’s perceptions and motivations for entering into traditionally male-dominated occupations in Ghana

Rita Boateng; Ernest  Darkwah; Benjamin Amponsah; Aidatu  Abubakari

Rita Boateng Department of Education and Psychology, University of Cape Coast https://orcid.org/0000-0002-5918-2975
Ernest Darkwah Department of Psychology, University of Ghana, Ghana https://orcid.org/0000-0001-6310-100X
Benjamin Amponsah Department of Psychology, University of Ghana, Ghana https://orcid.org/0000-0002-2597-4229
Aidatu Abubakari Department of Psychology, University of Ghana, Ghana https://orcid.org/0000-0003-1619-6960

Keywords: Women, Workforce participation, Gender roles, Male-dominated Occupations

Abstract

Women’s participation in the labour market is increasing globally, with many women entering traditionally male-dominated occupations (MDOs). In Ghana, while this trend represents a departure from existing gender norms and practices, there is a lack of scientific insights into the perceptions and motivations that drive women to enter these workspaces. This study explored women’s perceptions and motivations for entering MDOs in Ghana. Data was gathered through interviews and focus group discussions with 40 women working in the construction, engineering, automotive mechanics, and commercial driving sectors. Thematic analyses of the data revealed that women perceive these occupations as gender-neutral (reflecting a seeming paradigm shift) and embrace them as opportunities to challenge traditional gender norms. External factors such as training programmes and support for gender inclusion, alongside internal motivations like passion and personal interest, were found to drive these career choices. The findings highlight evolving gender ideologies in Ghana and emphasize the role of advocacy and structural support in advancing gender equality in the labour market.